Master of Arts (MA)
The introduction of radio in America in the 1920s was greeted with much fanfare by the general public and by newspapers and politicians as well. Its popularity soared as radio sets became cheaper and more accessible. Newspapers were eager to boost their circulations by featuring the latest craze; many newspapers even started their own stations as a means of publicity. As the country sank deeper into the Great Depression in the 1930s, the relationship between the country's press and radio worsened. The newspapers felt threatened that radio would take away their advertising revenue in addition to stealing their news dissemination function. The struggle for power and primacy that resulted is called the Press-Radio War. This thesis addresses the issues of the Press-Radio War in the 1920s and 1930s in New Orleans, Louisiana. The relationship between the press and radio in New Orleans around this time is intriguing because of the city's size and status in the South. Another intriguing element of New Orleans during the press-radio war is the presence of Huey P. Long, who dominated the politics of Louisiana at the exact same time the relationship between radio and the press was most volatile. This thesis describes the introduction of radio into New Orleans and addresses the increasing animosity between newspapers and radio, which culminated in the Press-Radio War, and how Huey Long, using his political skill, manipulated both mediums and affected the course of the press-radio relationship in New Orleans.
Document Availability at the Time of Submission
Release the entire work immediately for access worldwide.
Collins, Brian David, "The New Orleans press-radio war and Huey P. Long, 1922-1936" (2002). LSU Master's Theses. 3415.