Title

Low carbohydrate information, consumer health preferences and market demand of fruits in the United States

Document Type

Article

Publication Date

3-1-2010

Abstract

We assessed the impacts of low carbohydrate information on the market demand of US fruits using almost ideal demand system, Rotterdam and double-log models. Results indicated significant positive impacts of low carbohydrate information on the market demand of grape and lemon. However, a significant negative effect exists on market demand of apples and bananas. Majority of the estimated elasticities are consistent in terms of expected sign and magnitude across all models. © 2010 Taylor & Francis.

Publication Source (Journal or Book title)

Applied Economics Letters

First Page

411

Last Page

415

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